Store

Experience an evening of expertly paired sets of decadent chocolates, local cheeses, and fine beers. Representatives from French Broad Chocolate, the WNC Cheese Trail, and Highland Brewing will guide you through each pairing. A taste of Asheville is a perfect way to celebrate the holiday.

Please note that this event is limited to 40 participants.

A minimum of 10 participants will be necessary for this event to take place. If fewer than 10 tickets are sold, then Highland will refund all purchased tickets.

This hour-long workshop is for those beer lovers who want to take the next step in learning about their favorite drink of choice. Our Quality Assurance Scientist will lead you through how to properly taste beers as well as how to identify off-flavors that can occur. Test your taste buds across seven different common off-flavors and see if your palate is as spot on as you think. By the end of this class, you’ll sound like a pro at your next brewery visit!

Each ticket includes a redeemable beer token and two taster glasses to take home.

Please note that this class is limited to 20 participants.

A minimum of 10 participants will be necessary for this event to take place. If fewer than 10 tickets are sold, then Highland will refund all purchased tickets.

This hour-long workshop will give you an introduction to the hops and malt that go into your favorite Highland beers. Highland’s R&D brewer will guide you through how hops are harvested, selected, and used for brewing. You’ll then take a whiff of a number of different hops and taste a variety of malts. You’ll leave with an understanding and a greater love of beer.

Each ticket includes a redeemable beer token and a pint glass to take home.

Please note that this class is limited to 20 participants.

A minimum of 10 participants will be necessary for this event to take place. If fewer than 10 tickets are sold, then Highland will refund all purchased tickets.

We finally did it. We made a tie-dye t-shirt just for you. Help us celebrate our 25th anniversary by repping our silver attire! (100% preshrunk cotton.)

Super soft shirt. We love that we turned 25, and we’d also love it if you celebrated us with this great tee! *This is a one time run, when we run out of stock, we’re out! (52/48 Airlume combed and ringspun cotton/polyester.)

Now in celebration color scheme! Protect your beer and your eyes from those harsh UV rays.

Honestly one of the softest shirts we have ever felt. This style of tank looks great on any body type! *This is a one time run, when we run out of stock, we’re out! (65/35 polyester/viscose.)

A classic short sleeve shirt, but with our 2019 Cold Mountain logo!! One time order, get one before we run out!

100% cotton! Get it while you can!

Coziest think you will put on or gift to someone else. 52% cotton. 100% comfy.

COLDMOUNTAIN 2019!!! Get one before they’re gone!! *One time order! 

Our 2019 Cold Mountain Trucker Hat has been a huge hit! Snag one before we run out!

This hat is Legend…wait for it…dary!

We. Love. This. Hat. You could love it too!

Honestly this beanie looks great on everyone. If you ever get tired of the pom - it is removable! Just know that you can’t put it back on. Get one while we have some left!

Made just down the road outside of Hickory, NC, these socks use recycled water bottles as a material! Grab em before they run out! Only one order of these sweet socks.

These blankets are made from recycled scraps that other blanket companies discard/can’t use. They are SUPER soft and super cozy!! 40”x60”. (Pet approved!)

Fits a whole bottle or can of beer! And just look at those wolves. This glass deserves a front row spot in any pint glass cabinet!

Keep your beer cold, and your hand warm in the upmost style!

Leather Sleeves are all handmade in Asheville by OOWEE. OOWEE partners with the Autism Society of NC, and employs adults on the Autism spectrum to hand stitch all products.

Be the talk of the town in this super cozy, super comfy pullover crew neck sweatshirt! (50/50 preshrunk cotton/polyester.)

Our black and yellow staff shirts are the most wanted merch item around. Now you can feel like a staff member in your very own black and yellow crew neck! This sweatshirt is thin - making it the perfect layering item all year long!

Once you put this comfy zip up on, you’ll never want to take it off.

Show your pride the Highland way! We are so excited to release this T-shirt in celebration of our LGTBQ+ community. $5 from every sale will go to our community partners at Helpmate, to help support the incredible work they do for Asheville’s LGBTQ+ community and for victims of domestic abuse. (100% cotton.)

100% preshrunk cotton, 100% thick t shirt material. A shirt that perfectly describes the best city on earth!

We’re really into sleeve logos right now. Flex your way into your newest shirt! This shirt matches a wall that we have here in the brewery. Come check it out, and don’t forget to tag us in your social media post of you wearing the shirt in front of our wall! (50/25/25 polyester/airlume combed and ringspun cotton/rayon… aka the softest shirt you will ever feel.)

Highland home state pride! Be true to your brewery! (52/48 Airlume combed and ringspun cotton/polyester.)

One of our favorite shirts! Get one for yourself! (60/40 combed ring spun cotton/poly.)

Have you ever been out to the brewery on a Sunday? We have live Reggae music (usually by Chalwa) from 1-4 pm! Show your Chalwa pride with this shirt that also honors our founder, Oscar Wong’s, Jamaican roots. (50/25/25 polyester/airlume combed and ringspun cotton/rayon.)

Rep Asheville’s oldest brewery with your newest shirt! (50/25/25 polyester/airlume combed and ringspun cotton/rayon… this shirt is so darn soft!)

Navy and yellow! What a color combo! (100% Airlume pre-shrunk combed and ringspun cotton.)

Hey bros! We made a bro tank! Hey Ladies! It looks good on you too! (100% airlume combed and ringspun cotton.)

Black is the new black. (100% preshrunk cotton.)

Each pocked is custom made, and hand sewn onto this amazingly soft t-shirt! The pattern comes from our Summer Seasonal can design. (On SALE!!! Originally $28) (100% combed ring-spun cotton.)

This sporty shirt is ready for you to take it on your next run! The dry wicking material makes any activity feel like a breeze.

Is this shirt as soft as it looks?? Heck yeah! *Reverse has our text logo 

NEWITEM! This light quick dry material will be perfect for the golf course, or a day in the field! Much less scratchy than cotton polos!

This raglan tee is perfect for hanging with friends, or hitting the ball outta the park. Soft as heck.

Each shirt has six recycled water bottles in the fabric, and are sewn in Haiti with USA fabric, for a living wage. Pretty cool!!! Also they are incredibly soft. True to size with the exception of the size small - it fits more like an extra small.

This might be the softest shirt you’ve ever touched. Buy it and see for yourself.

Softest shirt of all time. Compass on the back. Close up photo coming soon!!

Rock your favorite beer in a soft and stylish tee! (65/35 poyester/combed ring-spun cotton.)

This tank is SO  COMFY, it does run a bit loose, so keep that in mind when choosing a size! We all love this item here at Highland, so you should probably get yours before our staff buys them all! (80/20 viscose/polyester.)

Each pocked is custom made, and hand sewn onto this amazingly soft t-shirt! The pattern comes from our Summer Seasonal can design. (On SALE!!! Originally $28) (60/40 combed ring-spun cotton/poly.)

This sporty tank is ready for you to take it on your next run! The dry wicking material makes any activity feel like a breeze.

SO. COMFORTABLE. (50/25/25 polyester/Airlume combed and ringspun cotton/rayon.)

This shirt is 100% cotton, and true to size if you like a fitted shirt. For a looser fit, we recommend sizing up!

Finally! A women’s cut shirt that is true to size!!

The lighting in the photos doesn’t accurately show the color of this shirt, it is a true mustard! This shirt is fairly loose, the sleeves just run a little tight, so overall it’s pretty true to size.

Keep the sun out of your eyes and your eyes on the beer! This is a Richardson 112, mid pro trucker hat.

One of our best sellers!! Rep Highland and look cool doing it.

Baseball and beer, America’s two favorite pastimes, finally come together in hat form!

We like the design of our Starchaser beer can so much, we figured we’d put it on a hat! 

You can throw this hat in the river and immediately put it back on your head and your day will not be ruined in the slightest. Waterproof material, faux leather 25th anniversary patch, super comfy, super lightweight. 

Faux Leather 25th Anniversary Patch, adjustable strap for sizing. Great fit, great hat!

The style is called a dad hat, but it’s not just for dads!!!

Made with recycled water bottles right outside of Hickory, NC! Support NC, Support the environment! These socks are amazing.

One size hat! Any size comfort!

This pom beanie features our embroidered logo

This glass accentuates the hop profile in your favorite Highland beer. How? Beer magic!

Sometimes all you need is a sip. 5 oz taster glass!

The crown to your home kegerator system!

Leather Sleeves are all handmade in Asheville by OOWEE. OOWEE partners with the Autism Society of NC, and employs adults on the Autism spectrum to hand stitch all products.

*The photograph is using a nonic pint glass, the sleeve is made for a shaker pint glass, and sits on a shaker pint glass a little higher up*

Handcrafted in Asheville, this leather can sleeve is next level. No more flimsy foam products for you, your beer deserves better.

OOWEE partners with the Autism Society of NC, and employs adults who are on the Autism spectrum to hand stitch all products.

Your car? Put a sticker on it!

Your fridge? Put a sticker on it!

Your dog? Put a sticker on it!(?)

Never let a beer go unopened again!

Is your backpack or jean jacket missing that small piece of Highland? Look no further! Spice up your life with one of these colorful tributes to Highland. 

Patches are 2 1/2” across

A purchase of one of our Asheville made magnets provides a meal to a child in need, and 1% of each magnet goes back to the planet. Look how good you can feel while shopping!

These cute little signs will make a great addition to your bar, garage, bedroom, wherever! 12 inch diameter. 

***Tin tackers cannot be purchased along with hats or glassware. If you would like to order those items as well, please do so in a separate transaction, as the tin tacker shipping boxes do not allow room for glassware or hats. Thank you!

Our organic, all natural chapstick is perfect for soothing those chapped lips of any season! *Flavor is Beeswax

Who said you have to drink your beer out of a can, bottle, or glass???? Not us! (Also great for coffee, tea, hot chocolate, milk, water, soda, soup, and any other drink.)

Staff can’t keep their hands off these, so get yours before they are all gone! *Limited run

Mountain Smith soft cooler, fits a 6 pack of beer bottles, even more cans, and at least 17 pb&j sandwiches. Take it with you hiking with the convenient shoulder strap, or carry it to a picnic with the cushioned handle. 

Need a new beer bucket? Look no further! These are durable and such a good deal!

This THREE zippered fanny pack has a zipper on the back for super safe securing of your items. Perfect for concerts, festivals, theme parks, water parks, grocery runs.. basically any of your needs!!! Scoop yours up before they are all gone! 

This stemless Teku glass is a great vessel for any liquid! Holds 16 ounces.

Enjoy your Pilsner beers out of the vessel they were meant to be in! (Or any style of beer/beverage. We don’t make the rules.) 16oz.

So you didn’t come to our Silver & Steel dinner… so what?! This glass is now available to the public at a discounted rate! Snatch one up while you still can!

No matter which way you hold your glass, you’ll be showing off one of our sweet logos! Not to mention.. you’ll have the four ingredients that make beer memorized!

This bandana is made with a dry fit material that looks great on both humans and dogs! And wherever else you want to put it. 

Set of three Callaway Warbird 2.0 Golf Balls with our Gaelic Ale color scheme logo to make you stand out on the green!

Do you want an ornament that pops with color? Or one that has a natural look to it? Whichever you prefer, we’ve got you covered!

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

If you’d like a gift card with a different amount, either come see us in the brewery, or please email ereeves@highlandbrewing.com to set it up.

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.