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Be the talk of the town in this super cozy, super comfy pullover crew neck sweatshirt! (50/50 preshrunk cotton/polyester.)

Our black and yellow staff shirts are the most wanted merch item around. Now you can feel like a staff member in your very own black and yellow crew neck! This sweatshirt is thin - making it the perfect layering item all year long!

Once you put this comfy zip up on, you’ll never want to take it off.

Show your pride the Highland way! We are so excited to release this T-shirt in celebration of our LGTBQ+ community. $5 from every sale will go to our community partners at Helpmate, to help support the incredible work they do for Asheville’s LGBTQ+ community and for victims of domestic abuse. (100% cotton.)

100% preshrunk cotton, 100% thick t shirt material. A shirt that perfectly describes the best city on earth!

We’re really into sleeve logos right now. Flex your way into your newest shirt! This shirt matches a wall that we have here in the brewery. Come check it out, and don’t forget to tag us in your social media post of you wearing the shirt in front of our wall! (50/25/25 polyester/airlume combed and ringspun cotton/rayon… aka the softest shirt you will ever feel.)

One of our favorite shirts! Get one for yourself! (60/40 combed ring spun cotton/poly.)

Have you ever been out to the brewery on a Sunday? We have live Reggae music (usually by Chalwa) from 1-4 pm! Show your Chalwa pride with this shirt that also honors our founder, Oscar Wong’s, Jamaican roots. (50/25/25 polyester/airlume combed and ringspun cotton/rayon.)

Rep Asheville’s first beer everywhere you go! (50/25/25 polyester/airlume combed and ringspun cotton/rayon.)

Hey bros! We made a bro tank! Hey Ladies! It looks good on you too! (100% airlume combed and ringspun cotton.)

Each pocked is custom made, and hand sewn onto this amazingly soft t-shirt! The pattern comes from our Summer Seasonal can design. (On SALE!!! Originally $28) (100% combed ring-spun cotton.)

[SALE!] This sporty shirt is ready for you to take it on your next run! The dry wicking material makes any activity feel like a breeze. **ONSALE! Originally $21.99

Is this shirt as soft as it looks?? Heck yeah! *Reverse has our text logo

This light quick dry material will be perfect for the golf course, or a day in the field! Much less scratchy than cotton polos!

This raglan tee is perfect for hanging with friends, or hitting the ball outta the park. Soft as heck.

Each shirt has six recycled water bottles in the fabric, and are sewn in Haiti with USA fabric, for a living wage. Pretty cool!!! Also they are incredibly soft. True to size with the exception of the size small - it fits more like an extra small.

This might be the softest shirt you’ve ever touched. Buy it and see for yourself.

Softest shirt of all time. Compass on the back. Close up photo coming soon!!

Soft as heck. Super limited run - get one before they are gone!! It won’t the year of the metal rat again for SIXTY YEARS.

Rock your favorite beer in a soft and stylish tee! (65/35 poyester/combed ring-spun cotton.)

This tank is SOCOMFY, it does run a bit loose, so keep that in mind when choosing a size! We all love this item here at Highland, so you should probably get yours before our staff buys them all! (80/20 viscose/polyester.)

Each pocked is custom made, and hand sewn onto this amazingly soft t-shirt! The pattern comes from our Summer Seasonal can design. (On SALE!!! Originally $28) (60/40 combed ring-spun cotton/poly.)

[SALE!] This sporty tank is ready for you to take it on your next run! The dry wicking material makes any activity feel like a breeze.

SO. COMFORTABLE. (50/25/25 polyester/Airlume combed and ringspun cotton/rayon.)

This shirt is 100% cotton, and true to size if you like a fitted shirt. For a looser fit, we recommend sizing up!

Finally! A women’s cut shirt that is true to size!!

The lighting in the photos doesn’t accurately show the color of this shirt, it is a true mustard! This shirt is fairly loose, the sleeves just run a little tight, so overall it’s pretty true to size.

One of our best sellers!! Rep Highland and look cool doing it.

Baseball and beer, America’s two favorite pastimes, finally come together in hat form!

We like the design of our Starchaser beer can so much, we figured we’d put it on a hat! 

The style is called a dad hat, but it’s not just for dads!!!

Made with recycled water bottles right outside of Hickory, NC! Support NC, Support the environment! These socks are amazing.

Your little one may be a bit too young to share a Highland beer, but with this onesie they can still rep their favorite brewery!

This pom beanie features our embroidered logo

This glass accentuates the hop profile in your favorite Highland beer. How? Beer magic!

Sometimes all you need is a sip. 5 oz taster glass!

The crown to your home kegerator system!

Your car? Put a sticker on it!

Your fridge? Put a sticker on it!

Your dog? Put a sticker on it!(?)

Made with our Beer by the Wild Harvest Soap Co in Hendersonville - just down the road!

Hops add a relaxing effect, soothe irriated skin, the polyphenols act as an anti-bacterial and also contain skin-softening amino acids.

Ingredients:
Highland Black Mocha Stout, Olive Oil, Castor Oil, Shea Butter, Coconut Oil, Sweet Orange, Cedar Wood

Highland Gaelic Ale, Olive Oil, Castor Oil, Shea Butter, Coconut Oil, Lavender, Bergamot

*Don’t worry, you won’t actually smell like beer if you use this soap!

Since these are made locally in small quantities, if you plan to order more than two of these soaps, please contact ereeves@highlandbrewing.com to check how many we have in stock before placing your order.

Never let a beer go unopened again!

Is your backpack or jean jacket missing that small piece of Highland? Look no further! Spice up your life with one of these colorful tributes to Highland.

Patches are 2 1/2” across

A purchase of one of our Asheville made magnets provides a meal to a child in need, and 1% of each magnet goes back to the planet. Look how good you can feel while shopping!

Our organic, all natural chapstick is perfect for soothing those chapped lips of any season! *Flavor is Beeswax

Who said you have to drink your beer out of a can, bottle, or glass???? Not us! (Also great for coffee, tea, hot chocolate, milk, water, soda, soup, and any other drink.)

Staff can’t keep their hands off these, so get yours before they are all gone! *Limited run

Need a new beer bucket? Look no further! These are durable and such a good deal!

This THREE zippered fanny pack has a zipper on the back for super safe securing of your items. Perfect for concerts, festivals, theme parks, water parks, grocery runs.. basically any of your needs!!! Scoop yours up before they are all gone!

Hoist your beer up high in this sturdy half liter!

So you didn’t come to our Silver & Steel dinner… so what?! This glass is now available to the public at a discounted rate! Snatch one up while you still can!

No matter which way you hold your glass, you’ll be showing off one of our sweet logos! Not to mention.. you’ll have the four ingredients that make beer memorized!

This bandana is made with a dry fit material that looks great on both humans and dogs! And wherever else you want to put it. **ONSALE for COVID-19 protection in these challenging times!**

Do you want an ornament that pops with color? Or one that has a natural look to it? Whichever you prefer, we’ve got you covered!

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

If you’d like a gift card with a different amount, either come see us in the brewery, or please email ereeves@highlandbrewing.com to set it up.

Please keep in mind that gift cards can only be redeemed on site at our brewery, unfortunately they are not able to be used as payment for online orders.

We finally did it. We made a tie-dye t-shirt just for you. Help us celebrate our 25th anniversary by repping our silver attire! (100% preshrunk cotton.)

Super soft shirt. We love that we turned 25, and we’d also love it if you celebrated us with this great tee! *This is a one time run, when we run out of stock, we’re out! (52/48 Airlume combed and ringspun cotton/polyester.)

Now in celebration color scheme! Protect your beer and your eyes from those harsh UV rays.

[SALE!] Honestly one of the softest shirts we have ever felt. This style of tank looks great on any body type! *This is a one time run, when we run out of stock, we’re out! (65/35 polyester/viscose.)

These blankets are made from recycled scraps that other blanket companies discard/can’t use. They are SUPER soft and super cozy!! 40”x60”. (Pet approved!)

Fits a whole bottle or can of beer! And just look at those wolves. This glass deserves a front row spot in any pint glass cabinet!