Field Sales Representative - Mid Atlantic

09.12.2017 Richie

We are seeking a Field Sales Representative to lead our efforts in northern Virginia and the surrounding mid Atlantic area.

If you meet the following qualifications and are capable of working in a fast paced, artisanal and challenging environment, we would welcome the opportunity to review your resume. Please send cover letter, salary requirements and resume to 



Job Title:  Field Sales Representative for Mid Atlantic

FLSA Status:  Exempt  

Reports to:  Marketing Development Manager



Responsible for growing volume and profitability in assigned geography and maintaining relationships with retailers and distributor personnel  




·         Develops and maintains relationships with key retailers in assigned areas

·         Develops and maintains relationships with distributor management and personnel

·         Grows volume and profitability in assigned geography

·         Creates and manages business plans for each assigned distributor which include volume and distribution goals

·         Provides a direct line of communication to the brewery

·         Provides detailed written communication following market visits

·         Executes beer tastings, special events, and festivals

·         Educates wait staff and customers about Highland products

·         Manages the sale and inventory of Highland-branded merchandise at special events and festivals

·         Performs other duties as assigned





·         Bachelor’s degree in Business, Marketing or related field  



·         2-3 years relevant beverage sales experience selling to retailers and consumers

·         Experience with adult beverage sales preferred

·         Experience working within a distribution network preferred


Specific Knowledge, Skills, and Abilities:

·         Proficiency in Microsoft Office applications

·         Proficiency in social media tools

·         Working knowledge of the craft brewing industry

·         Working knowledge of major beer styles, including origins and flavor profiles

·         Excellent verbal and written communication skills

·         Ability to work independently to achieve goals

·         Ability to manage and prioritize multiple tasks


Other Requirements:

·         Valid and maintained driver’s license

·         Reliable transportation for daily driving in multiple VA counties

·         Eligibility for alcoholic beverage licenses, where required



Working Conditions:

·         Ability to stand for long periods of time and do physically demanding work is required. 

·         Ability to lift up to 50 lbs. is required. 

·         Willingness to work events on evenings and weekends is required.

·         Willingness to travel daily and overnight is required.

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