Marketing and Graphic Design Coordinator

Summary

Keen on joining the marketing team at Highland Brewing Company, Asheville’s original craft brewery? This just might be your lucky day! We are seeking a full-time Marketing & Graphic Design Coordinator to join our dynamic organization.

If you feel confident you can help tell our story visually, keep us organized and constantly pushing forward, keep up with some incredibly passionate and quirky folks, and roll with ever-changing, challenging opportunities – we’d like to check out your resume!

Here’s your first step in the process. Take a look at the requirements below. If you’ve got what it takes, follow these instructions: Submit your resume and cover letter with compensation requirements in Word or PDF format to Careers@HighlandBrewing.com. No phone calls or visits please.

FLSA Status: Exempt
Reports to: Marketing Director
Location: Asheville, NC

Essential Job Functions

Graphic Design

  • Ensures brand standards are met internally and externally
  • Creates and coordinates execution of all sales tools
  • Creates and coordinates execution of all onsite promotion pieces
  • Works with Marketing Director on ad creative for all print and web advertising
  • Compiles, organizes, and files all brand assets cohesively in various file types
  • Creates all print and digital POS signage for distributors and retailers
  • Collaborates on new product development, naming and designing
  • Oversees creation, design and production of all can, bottle and packaging materials
  • Works with outside graphic designers on projects, as needed
  • Works with Marketing Director, Sales, and Hospitality to generate new merchandise designs
  • Miscellaneous designs as needed

Digital Management

  • Manages all aspects of Highland website
  • Collaborates with technical resources as needed
  • Creates engaging and visually on-brand content
  • Maintains Dropbox Files
  • Maintains distributor resource site and all associated materials
  • Works with Sales and Distributor teams to ensure they have all marketing assets

Qualifications

Education:

  • Associate or Bachelor’s degree in Marketing, Business Administration, Communications or related field preferred
  • Formal graphic design training preferred

Experience:

  • 5-7 years marketing, website, and social media or related experience required
  • 5-7 years graphic design experience
  • 5-7 years of brand development for Craft Beer, CPG, retailer or similar industry experience preferred
  • Beer knowledge is a plus, love of beer is a must

Specific Knowledge, Skills, and Abilities:

  • High level proficiency in Microsoft Office Suite
  • High level proficiency in Adobe Suite, with emphasis on Photoshop, Illustrator, and InDesign
  • Proficiency in both Windows and Apple operating systems
    Ability to multi-task several projects and meet deadlines with high quality work
  • Excellent written and verbal communication skills
  • Understanding of company values and ability to translate values into brand image
  • Strong organizational skills
  • Attention to detail
  • Ability to work independently and within team
  • Initiative, Drive and Self-Motivation are key success traits

Working Conditions:

  • Ability to stand for long periods of time and do physically demanding work is required
  • Ability to lift up to 50 lbs. is required
  • Willingness to work on evenings and weekends is required
  • Overnight travel on occasion